Tag: globalism

Russell Zwanka, SUNY New Paltz – Global Companies and Social Media

Nov 30, 2016

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Academic Minute

in Business, Social Media, Technology

Global companies face a lot of challenges. Russell Zwanka, professor of marketing at SUNY New Paltz, discusses how social media can cause problems when one practice is accepted in one place, but not in another. Dr. Russell J. Zwanka is a lecturer at SUNY New Paltz teaching courses in Category Management, Food Retail Management, Marketing…