Tag: seth ketron
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The Academic Minute for 2024.05.13-2024.05.17
The Academic Minute from 5.03 – 5.17 Monday Seth Ketron – University of St. Thomas The Marketing Power of VR Dr. Seth Ketron’s research interests encompass information processing, sensory marketing, virtual/mixed reality, and retailing, and his industry experience has been in corporate and store-side retailing (Gap Inc., Belk, the TJX Companies, and JCPenney). His research…
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Seth Ketron, University of St. Thomas – The Marketing Power of VR
On University of St. Thomas Week: Don’t like what’s going on in the real world? Maybe try a virtual one instead. Seth Ketron, assistant professor of marketing, explores through a marketing lens. Dr. Seth Ketron’s research interests encompass information processing, sensory marketing, virtual/mixed reality, and retailing, and his industry experience has been in corporate and…