Business Archive

Pankhuri Malhotra, University of Oklahoma – Finding Brand Alliances among Seemingly Unrelated Partners

What are those two doing together? Pankhuri Malhotra, assistant professor of marketing at the University of

Na Young Lee, University of Dayton – Checkout Charity Solicitations Can Give Customers Anxiety

Getting asked to donate to charity in the checkout line may not produce good feelings. Na

Laura Starks, University of Texas at Austin – The Financial Impact of Poor Corporate Climate Performance

Everything is at risk from the effects of climate change. Laura Starks, professor of finance and

Sumantra Sarkar, Binghamton University – Employees and Internet Security Policies

Digital security will only get more important in the future. Sumantra Sarkar, associate professor of management

Sebastian Hohenberg, University of Munster – Virtual Reality Can Boost Firms’ New Product Development

Virtual reality can be a tough sell for businesses outside the tech bubble. Sebastian Hohenberg, full

Joseph Comprix, Syracuse University – Are Male Analysts More Verbally Aggressive Than Female Analysts in Earnings Conference Calls

We all communicate differently, but how does this effect our work? Joseph Comprix, professor of accounting

Deena Burris, University of North Carolina Asheville – Funding Global COVID-19 Vaccines Through Bond Issuances

It’s easy to get a COVID vaccine in the U.S., but how about elsewhere? Deena Burris,

Daniel Laufer, Victoria University – Should CEOs of Multinationals Be Spokespersons During a Global Crisis

Who should speak for a global company during troubled times? Daniel Laufer, associate professor of marketing

Theresa Floyd, University of Montana – Retaining Employees By Fostering Social Connections

On University of Montana Week:Β  Retaining employees is now a pivotal part of any business. Theresa

Frederick Becker, York College of Pennsylvania – Attracting Employees to the Restaurant Business after COVID

How do restaurants attract employees after the Great Resignation? Frederick Becker, associate professor in the hospitality